Digital Director, North Asia

Asia reports to the General Manager, Aesop North Asia - requires strong vision, exceptional organization skills and people-oriented character to connect multiple stakeholders.

Main Responsibilities

• Immense collaboration with key partner include DMI, Corp CDMO, CMO, CGO, Local Lux, ZONE Digital IT to maintain a growth-oriented trading and enhancement plan for aesop.com and 3rd party channel.
• Drive the regional / local calendar to maximize the global campaign but also create newness with local moments Collaborate closely with Creative Team for supporting the local initiatives for driving engagement and conversion activities in aesop.com and marketplace.
• Smoothen the process with Marketing, FA, Creative, Buycoor and agency to ensure an efficient merchandising practice is on place Drive the o+o strategic roadmap in the Zone while ensuring alignment with business and IT with identifying right resources to roll out.
• Frame and gatekeep the local digital activities with brand aesthetic alignment, performance tracking and profitability considerations Work with group to upskill the team’s digital capabilities.
• Interfaces Internal & Local: Brand GM / Retail Ops / Marketing / Supply Chain / Finance / Wholesales / Luxe Division Digital ZONE: Digital / Marketing / Supply Chain / Wholesales / CDMO / CGO / CMO / Data Global: DMI Digital/ DMI Customer Care / DMI Marketing External – Agency / Marketplace Main Responsibilities Shape, refine and align the regional digital strategy inclusive of all Digital Channel with align to the Brand DNA Define the customer journey and experience with regards to online shopping, unboxing and omni-channel experience.
• Attract and retain the best digital talent for long term business growth.
• Drive the customer care roadmap for elevating the omni-channel service and integrate it as part of the customer journey for Aesop signature instore experience.

Skills & Experience

• Key Experience, Knowledge & Skills Required 10-12 year experience in Ecommerce, Digital Marketing & omni-channel experience with 5 years of management experience Experienced in multiple operating platforms (including Sales Force Commerce Cloud, Shopify, Tmall, Kakao Gift, LINE Gift.

Salary

Negotiable.